Today the American
Coalition for Ethanol, the Renewable Fuels Association, and leading corn-producing
states announced an innovative, unprecedented "Blend Your Own
Ethanol" campaign uniting the resources and expertise of the groups in an
effort to seed 5,000 blender pumps nationwide in three years.
In a press conference
this afternoon, Ron Lamberty (ACE Vice President / Market Development), Robert
White (RFA Market Development Director), and Darrin Ihnen (National Corn
Growers Association First Vice President and farmer from Hurley, South Dakota)
spoke on the importance of educating America’s petroleum marketers on the
opportunities of retailing ethanol through blender pumps.
Lamberty emphasized that
the “BYOethanol” campaign will provide petroleum marketers with the facts on how
blender pumps are an excellent business strategy – station owners can be ready
for future fuel blends while giving their customers more choices at the pump
today. White explained how the campaign
will use an expanded Web presence and interactive features, a new and
informative magazine, educational opportunities at petroleum marketer events,
and more.
According to Ihnen,
growing blender pump infrastructure benefits motorists, petroleum marketers,
and corn growers as growing efficiencies in corn production provide for greater
opportunities to supply a growing network of ethanol producers and
consumers. Ihnen said that the
"corn growers are proud to be part of this campaign" that unites the
"true expertise of ACE and RFA."
Read the full press
release here: http://www.ethanol.org/pdf/contentmgmt/BYOethanol_final_press_release_8112009.pdf
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